Support Palladium Tour
Event Details
Sunday, April 6, 2025 | 1:00 – 4:00 p.m. tour | 4:00 – 6:00 p.m. after party
Palladium Tour: A Century of Style will explore a curated group of homes in Forest Hills that showcase varied styles of architecture while learning about the history of Forest Hills and the people who have called it home. This is a self-guided, self-paced walking tour that will happen in conjunction with the Forest Hills Neighborhood Association’s centennial celebration. The tour will conclude with an after party where tour participants will enjoy food, drinks, and the southern hospitality that defines much of our community. The anticipated attendance at this event is 350 – 400 people.
Community Exposure
Palladium works hard to ensure your generosity is recognized! 2024 exposure: over 1,800 postcards were mailed to promote the Palladium Tour and our sponsors; digital billboards were featured around the city; social media campaigns had over 72,000 impressions; Historic Columbia featured the Palladium Tour in emails sent to nearly 24,000 inboxes, plus additional pre- and post-event emails to ticket holders. In addition to marketing benefits, sponsors enjoyed the tour and after party, and the benefit of networking with other sponsors and event participants.
Sponsorship Opportunities
Event sponsors receive robust marketing benefits that are activated upon receipt of your Sponsorship Agreement form.
Learn more about the different levels below and then complete the fillable PDF to return with your payment.
Download Sponsorship Agreement Form
Interested in In-Kind or Media Sponsorships? Click here.
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$5,000
Presenting Sponsor — 1 available
- “Presented by” highest-level logo placement on print and digital collateral, including but not limited to postcard, billboards, social media posts, event swag, and all event signage
- Opportunity to display promotional materials at check-in and the after party
- Two posts with highest-level logo and accounts tagged on Historic Columbia's Facebook (23,100+ followers), Instagram (17,900+ followers), & X (13,300+ followers)
- Recognition of sponsorship in email event announcement (11,300+ recipients)
- Recognition of sponsorship in one "This Month at HC" e-newsletter (11,300+ recipients), plus pre- and post-event emails to attendees
- Recognition of sponsorship on event page at historiccolumbia.org (average 41,800 views/month) and the day-of webpage for tour participants
- Eight complimentary tickets to the Palladium Tour ($400 value)
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$2,500
Gold Party Sponsor
- Exclusive signage with business logo at the tour after party, plus the opportunity to display promotional materials
- Primary business logo on print and digital event collateral, including but not limited to postcard, social media posts, and event swag
- One post with logo and accounts tagged on HC's social media platforms
- Recognition of sponsorship in email event announcement, plus pre- and post-event emails to attendees
- Recognition of sponsorship on event page at historiccolumbia.org and the day-of webpage for tour participants
- Six complimentary tickets to the Palladium Tour ($300 value)
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$1,000
Silver House Sponsor
- Exclusive signage with business logo in one of the homes featured on the tour, plus the opportunity to display promotional materials and network in that home during the tour
- Secondary business logo on print and digital collateral, including but not limited to include postcard, social media posts, and event swag
- One post with logo on HC's social media platforms
- Recognition of sponsorship in pre- and post-event emails to attendees
- Recognition of sponsorship on event page on historiccolumbia.org and the day-of webpage for tour participants
- Four complimentary tickets to the Palladium Tour ($200 value)
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$500
Bronze Sponsor
- Business name on print and digital collateral, including but not limited to include postcard, social media posts, and event swag
- One post with name only displayed on HC's social media platforms
- Recognition of sponsorship in pre- and post-event emails to attendees
- Recognition of sponsorship in name on event page at historiccolumbia.org
- Two complimentary tickets to the Palladium Tour ($100 value)
Ready to become a sponsor?
Complete the Sponsorship Agreement form and return by mail or email to Rebecca Jacobson. #inkindmedia
In-Kind and Media Sponsorships
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In-Kind
Food | Beverages (Alcoholic + Non-alcoholic) | Portable Restrooms | Festival Tents | Tables & Chairs | Golf Carts | Event Photography
In-Kind sponsors help support Historic Columbia by offsetting the cost of hosting the event. In-Kind sponsors will receive a similar set of benefits as our financial sponsors based on the value of the donation.
If your company is a supplier of any of the above items or services and wishes to learn more about becoming an In-Kind Sponsor of the Palladium Tour, please contact Rebecca Jacobson, Director of Development, at (803) 252-7742 ext. 12.
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Media
Print | Digital Media | Television | Radio | Billboards
Through a rigorous marketing campaign, the Palladium Tour brings hundreds of people together to explore what makes our city unique. Won't you help us expand our reach in 2025?
If your company is willing to help promote this event in exchange for a similar set of benefits as our financial sponsors, we'd love to talk with you! Contact Emily Brown, Director of Marketing and Communications, at (803) 252-7742 ext. 17.
What is Palladium?
Palladium is a dynamic organization of professionals who support the mission of Historic Columbia through educational, social, and fundraising initiatives. Since its inception in 1996, this group of leaders has become a strong fundraising force for Historic Columbia, raising tens of thousands of dollars annually.
2024 Palladium Tour Highlights
If you have questions about sponsorship, contact Rebecca Jacobson, Director of Development, at (803) 252-7742 ext. 12.